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Alliance Financial & Insurance

423 W Main St
Lowell, MI 49331

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About Alliance Financial & Insurance

About Alliance Financial & Insurance

Employee Directory

Meet our staff! Browse below for contact information, photos, and employee biographies. 

 

Health and Life Insurance

Christine Dionne
 

Christine Vanrooyen (Chris)

Health and Life Specialist

 

Christine (Chris) is from Rockford and has lived there for the last 14 years. She’s been in the health insurance industry for over 18 years. She has maintained her Life and Health license since 2008. She is a member of the Elite Circle of Champions for Healthcare.gov for 2017, a member of the Circle of Champions for Healthcare.gov for 2016, and a member of BNI. Chris has been a part of our Alliance team since April, 2018.

Chris graduated from Northview High School and continued to study Business Administration at Davenport University. She enjoys volunteering with Rockford Public Schools, helping elementary kids with their reading skills. Chris loves traveling and is working to fill her passport! One fun fact about Chris is that she didn’t get her passport until she was 40 years old! Some of her hobbies include walking, reading, boating, camping, scrapbooking and travel. One cause that Chris is very close to is organ donation. She had a dear friend lose her 19 year old daughter because she didn’t receive a new heart on time. They carry on her passion for organ donation in her name and hope that nobody else ever has to go through that situation.

She is also a proud owner of Green Bay Packers stock! She’s a huge fan of the Packers and also of the Rockford Competitive Cheer Team! She loves a good steak and her favorite musician is Garth Brooks. Her favorite time of year is Fall, she loves the beauty of Michigan during that time of year. Chris has a large, loving family. Her wonderful fiancé’s name is Ron. Together, they have two sons, Mason and Colton, and three daughters, Charlie, Allison and Nicole. Charlie and her husband, Rob, have blessed Chris and Ron with two lovely granddaughters, Sparrow and Sage.

 

Contact Chris
Email: 
cdionne@allins.com
Office: (616) 897-1515 x 119
Cell: (616) 295-2314; Fax: (616) 897-1414
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Commercial Insurance

Becky Coulson

Becky Coulson CIC

Commercial Lines Manager (Licensed Agent)

 

Becky is from Caledonia, Michigan and has been in the insurance industry for 25 years now. She started with Alliance in July 2019 as our Commercial Lines Manager and is very excited about the opportunities here. Becky is a board member at her church as well as at Spring Vale Christian School. In her free time, she enjoys reading and cooking. She has been married for almost 30 years and has 4 lovely children. Becky’s favorite college sports team is the University of Michigan (Go Blue). She also enjoys watching the Detroit Tigers and the Baltimore Ravens. Her favorite color is blue and her favorite foods are BBQ and chocolate (not together, of course). Becky enjoys spring time the most of all of the seasons.

 

Contact Becky
Email: 
bcoulson@allins.com 
Office: (616) 897-1515 x 120
Fax:  (616) 897-1414


Shad Breimayer
 

Shad Breimayer

Licensed Agent (Commercial Insurance)

 

Shad has been with Alliance since 2010 and brings over ten years of insurance industry experience to our company. He is a part of the Alliance's commercial insurance team, but he is also licensed for property and casualty insurance, life insurance, and health insurance.

Shad is a native of Belding, Michigan and a graduate of Central Michigan University. He is involved in his local community as the vice president of the Belding Athletic Booster Club and through coaching little league basketball. He stays active through playing golf and running and also enjoys spending time with his wife and three children.

 

Contact Shad
Email: 
shad@allins.com
Office: (616) 897-1515 x 104
Fax: (616) 897-1414
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Personal Insurance

Sean Pullen
 

Sean Pullen

Office Manager, Personal Lines Agent

 

Sean is from Ada and has been with the Alliance team since 2009. He was introduced to insurance through an internship with an insurance agency through the loss control department. He is a graduate of Lowell High School as well as Grand Valley State University where he graduated with his Bachelors of Science. He enjoys spending time with his wife, Amber, and has 2 children, Colton and Evelyn, who keep him very busy.

He enjoys watching and playing sports as well as getting outside with his kids as much as possible. His favorites are camping and playing basketball. Sean cheers for the University of Michigan and his favorite color is blue!

“As an insurance professional, I am dedicated to making sure you’re properly insured, finding you great rates, as well as providing excellent service!”

 

Contact Sean
Email: 
spullen@allins.com
Office: (616) 897-1515 x 101
Fax: (616) 897-1414
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Scott Pullen
 

Scott Pullen

Office Manager, Personal Lines Agent

 

Scott is a Lowell resident, born and raised. He grew up with Ryan Kyes, the owner of Alliance, and worked with him for several years in the insurance industry before making the switch to Alliance in 2010. As a licensed agent, Scott brings ten years of industry experience to our company, coupled with his Associate’s Degree in Business.

Scott is married with two children, and in his free time enjoys basketball, camping, and spending time with his family.

 

Contact Scott
Email: 
scott@allins.com
Office: (616) 897-1515 x 109
Fax: (616) 897-1414
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Kerstin Froman-O’Neal
 

Kerstin Froman-O’Neal

Licensed Agent (Personal Lines)

 

Kerstin is from Belmont but recently bought her first home in Grattan (just outside of Belding) and is very excited about it! She comes from a healthcare background with a Bachelors from Ferris in Health Administration. She also has her Associates from GRCC in Liberal Arts, and prior to that she graduated from Comstock Park High School! Kerstin made the switch to insurance in March of 2017. She is a licensed agent in 43 states but switched from a call center, where she was helping in many different states, to our agency that works with only insurance within the state of Michigan. Kerstin started with us here at alliance in September 2017. She is very happy to be here working with us!

In her free time, Kerstin loves camping, gardening, and crafting. She also loves hanging out with her 5 nieces, 3 nephews, and family. She is not married but has been in a loving relationship with a wonderful man for over 7 years and they have a beautiful, high energy, loving 2-year-old German Shepard Boxer mix. Kerstin enjoys volunteering at Kid’s Food Basket when she can. She cheers for the Michigan Wolverines for college sports.

Kerstin loves country music, Hallmark Christmas movies and Hocus Pocus. Her favorite time of the year is the whole holiday season but she especially loves Thanksgiving. Her favorite colors are orange and aqua. She enjoys eating fruits, veggies and French fries. Kerstin is so excited to be working with us at Alliance and she’s looking forward to the years to come with this company!

 

Contact Kerstin
Email: 
kerstin@allins.com
Office: (616) 897-1515 x 113
Fax: (616) 897-1414

 

 

Isaac MagleyNick McKay

Licensed Agent (Personal Lines, Life & Health)

 

Nick is from Lowell MI and has worked with Alliance since February of 2020. He has 1 year of prior experience in the insurance industry doing Life and Health insurance. He graduated from Lowell High School. Some of Nick’s hobbies include hunting, fishing, hiking and going on long drives.

Nick has 3 siblings, four nephews and two nieces. He’s also in a loving relationship with his girlfriend who also has a son. A fun fact about Nick is that he lived in Missouri for 6 years. His favorite sports team is the Detroit Lions and his favorite color is Blue. Nick enjoys eating Chinese food and his favorite time of year is October.

 

Contact Nick 
Email: 
nmckay@allins.com
Office: (616) 897-1515 x 107
Fax: (616) 897-1414
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Kelli French
 

Kelli French

Licensed Agent (Personal Lines)

 

Kelli is from Belding and still lives there today. She has a Bachelor’s Degree from Davenport University in Business Management and Finance. Kelli started working at Alliance in September of 2017 but she has been in the Insurance Industry for 4 years so she is at home here. Kelli is so excited to be working in this community

In Kelli’s free time, she enjoys spending time with her family and selling Color Street Nails (which we love at the office). She married her husband, Carl, in 2013 and has one child, Steven, who was born on Dec 11, 2016. She also likes to spend her Saturdays, watching college football. Kelli cheers for the Notre Dame Fighting Irish.

Kelli’s favorite colors are blue and purple. Her favorite food is pizza and her favorite time of the year is fall when football is on!

 

Contact Kelli
Email: 
kfrench@allins.com
Office: (616) 897-1515 x 108
Fax:  (616) 897-1414
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Angela Kovich
 

Angela Kovich

Licensed Agent (Personal Lines)

 

Angie is originally from Comstock Park and moved to Lowell in 2008 with her husband. They have two daughters that keep them busy! Her family loves to boat, camp and attend Michigan State games! Go Green!! Her favorite time of the year is fall for college football! Angie loves going to concerts and camping on weekends.

She has graduated from Davenport University and has been in the insurance industry for 3 years.  She has spent 2 of those years with Alliance Financial & Insurance.  

 

Contact Angie
Email: 
akovich@allins.com
Office: (616) 897-1515 x 105
Fax:  (616) 897-1414
Download vCard

George Graham

Dan Rau

Licensed Agent (Personal Lines)

 

Dan was born in Grand Rapids Michigan in 1971. He grew up on the Northwest Side. 17 years ago, he bought property just south of town. He built the home that his family lives in, 16 years ago in Lowell. He has been a licensed Realtor for the last 15+ years. He’s licensed in Property & Casualty Insurance, as well as Life & Health Insurance. He’s been licensed for the last 2 years. He started out at Farm Bureau in Lowell. He came to Alliance Financial & Insurance in May of 2019. He went to West Catholic High School in Grand Rapids where he graduated in 1990. He went on to Grand Rapids Community College until 1992. In February of 1992 he joined the United States Marine Corps.

He has been involved in several community activities over the years. From Pink Arrow volunteer, to football coach for 15+ year. He enjoys boating with family, and friends as well as hunting, and fishing with his children. He has been married for 22 years to his wife Melissa. Together, they have 3 children. Jake, who is 19 years old and a 2018 graduate from Lowell High School. Jake is in the Marine Corps Reserves and is enrolled at Ferris State University. 17-year-old Kyleigh who is a senior at Lowell. Kyleigh plays basketball, and runs track, along with a member on the Equestrian Team. Joshua who is 16, is a sophomore at Lowell. Joshua plays football and runs track.

He enjoys watching Lowell High School sports, of all kinds, and is a lifelong Detroit Lions Fan. He likes classic country and rock music. His favorite movie is Cool Hand Luke. His favorite seasons are summer and fall. He enjoys grilling out with family, and friends.

 

Contact Dan
Email: 
drau@allins.com 
Office: (616) 897-1515 x 102
Fax: (616) 897-1414

Zoe Roth

Licensed Agent 

 

 

Zoe started working at our agency in the fall of 2021 as the Account Manager in the Benefit and Commercial department. She was recently married and enjoys spending time with her husband and dog named Bentley.

 

 

Contact Zoe
Email: 
Zroth@allins.com 
Office: (616) 897-1515 x 115
Fax: (616) 897-1414

Zoe Roth

WHY WORK WITH US?

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Locally owned and operated


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AFFORDABLE Policies that PROTECT YOUR NEEDS 

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SPEAK TO AN AGENT-NOT A ROBOT